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Notes on B2B marketing, building marketing functions from zero, and what I learn working with founders.

Field notes
Why Your Fintech Marketing Isn’t Working (And What Actually Does)
Field notes from the London Fintech Breakfast: you’re marketing a difficult product with a playbook built for easy ones. Here’s what actually works instead.
Read the articleLet's find out if I'm the right hire.
A 30-minute call. Three steps, no pitch:
- 01
You describe
where growth has stalled.
- 02
I tell you
what I'd look at first and whether the problem actually needs a CMO.
- 03
You leave
with something useful either way.